Plaak is a contemporary display sans serif that embodies bold geometric principles with softened edges and humanist touches. The typeface features strong stroke contrast and generous x-height proportions that enhance readability at larger sizes. Its distinctive character lies in the subtle rounding of corners and terminals, which tempers the stark geometry typical of purely geometric sans serifs. The open apertures and careful spacing create a approachable yet authoritative presence, making it well-suited for modern brand applications that require both impact and accessibility.
